leMired in a quagmire of supply chain constraints and surging demand, the sixth-generation Ford Bronco has proved to be an elusive score in recent years since its launch. Nevertheless, production has surged, and FoMoCo is striving to wipe the slate clean in the 2023 model year. In the end, some retail orders are likely to remain unfulfilled owing to various constraints. However, according to reports by Ford Authority in January 2023, the Ford Bronco order banks will soon open to new customers after being initially only accessible to carryover reservation/order holders. Now, reliable sources have disclosed details to Ford Authority regarding the reopening of customer order banks. Take your Bronco to the next level with LED Factory Mart high-quality parts
The retail order banks for the 2023 Ford Bronco reopened on March 27th, but it's worth noting that The Blue Oval currently has no plans to offer any kind of price protection or model year transition incentives for customer orders taken for the 2023 model year that may not ultimately be built. Given the high demand for the Bronco, it's also possible that retail order banks will not remain open for very long.
Which 2023 Broncos won’t you be able to order?
Ford has announced that for the rest of the 2023 model year, customers will not be able to order Broncos with manual transmissions, the Everglades trim, or the base model Bronco. Additionally, there may be constraints on ordering certain options such as the Sasquatch package, Lux Package,, and molded-in color hardtop.
Features That Are Not Available To Order For 2023:
- Base model
- Everglades model
- Manual transmission
- Badlands Optional Wheel
Some features are very limited due to supply shortages. If you order these features, it's unlikely your order will be scheduled for the 2023 model year. Listed from least available:
- Lux Package
- 4-Door Hard Top
- Sasquatch Package
The production window for the rest of the 2023 model year is short so allocation is very limited. Your order may not be scheduled for 2023. If this happens, your order will be carried over to 2024 without price protection. The benefit is you will be first in line to order 2024.
Why is Ford limiting the Bronco trims?
Ford is limiting the number of trims available for the Bronco SUV in order to prepare for the launch of the 2024 Ranger pickup truck. The Bronco and Ranger will be built on the same production line at Ford's Michigan Assembly Plant, so Ford wants to streamline production by maximizing common parts and reducing complexity on the assembly line. This will allow Ford to produce more Broncos for customers who have already placed reservations while also preparing for the launch of the Ranger.
How long will the changes last?
The changes to the available trims for the Bronco SUV will last for the 2023 model year, according to Ford. These changes are expected to be in place until the end of 2023 when production for the 2024 model year begins. At that time, it is expected that the affected trims will return to the Bronco lineup.
Did the 2023 Ford Bronco get more expensive?
Yes, it seems that the 2023 Ford Bronco has become more expensive. A document discovered by the Bronco6G forum shows that the Wildtrak and Heritage Edition models have experienced price increases ranging from $500 to $1,250. However, according to the document, orders placed before March 14, 2023, and in Ford's system by March 20, 2023, will be protected at the previous pricing.
You can still buy a Bronco from the dealer inventory, right?
In theory, you can still purchase a Ford Bronco from a dealer's inventory. However, it is essential to be cautious of dealer markups and markups on lightly used Broncos that are now selling for more than their original MSRP. It is recommended that you do your research and shop around to ensure you are getting a fair price.
2023 Ford Bronco Pricing
The 2023 Ford Bronco starts at $32,295. The most popular Outer Banks trim starts at $41,855, and the high-performance Bronco Raptor begins at $73,780. The pricing of the Bronco is similar to its closest rival, the Jeep Wrangler.
- Bronco: $32,295
- Bronco Big Bend: $36,285
- Bronco Black Diamond: $38,950
- Bronco Outer Banks: $41,855 | Popular
- Bronco Heritage: $44,305
- Bronco Badlands: $45,095 | Popular
- Bronco Wildtrak: $52,780
- Bronco Everglades: $53,895
- Bronco Heritage Limited: $66,895
- Bronco Raptor: $73,780